I designed an app aimed at helping women track their menstrual cycle and health changes. The project involved a comprehensive design process, from research and analysis to prototyping and testing.
To begin, I conducted extensive research on the target audience and their needs, using a combination of user interviews, surveys, and secondary sources. Based on this research, I defined the target audience and mapped out the current customer journey, identifying pain points and areas for improvement.
Using this information, I began to develop solutions for each of the identified problems, with a focus on creating a user-friendly and intuitive interface that would allow users to easily track and manage their menstrual cycle and health data. This included developing a user flow that would guide users through the app's features and functionalities, as well as a design system that would ensure consistency and coherence throughout the user experience.
Once the user flow and design system were established, I moved on to creating prototypes, using a combination of wireframes, high-fidelity mockups, and interactive prototypes to test and refine the app's design. This process involved multiple rounds of user testing and feedback, which allowed me to fine-tune the app's features and improve the user experience.
Overall, this project demonstrated my ability to take a product from ideation to execution, using a rigorous design process to identify and solve user problems, and creating a cohesive and engaging user experience.
